Helping people fuel their business with targeted traffic since 2010.

FAQ

Every Question Deserves an Answer

Your Questions, Answered

How do I make sure my advertising is profitable?

The last thing we want to do is waste your money or your time. So the first thing we do is talk to you to help map out your sales funnel. From there, we ensure that we are tracking all relevant elements in your sales funnel. We also help you determine a profitable cost per acquisition (i.e., cost per lead, cost per sale). Once we arrive at a target CPA, we can ensure that every dollar you spend is profitable. This is the exciting part about PPC advertising! It’s a little hard to explain in just a few sentences, but we would be happy to walk you through it in a phone call. (Click to schedule a call.)

Probably not. The great thing about PPC advertising is that it is very scalable. Usually our advice is to start small, ensure profitability and then expand from there. It is very common for our clients to eventually increase their initial budget by 2X, 3X – even 10X. But we never recommend more budget until we can prove that it is working and that you are getting a high return on your investment (ROI). Based on your market, we are happy to provide a recommendation for an initial budget.

That will depend on the marketing channel(s) chosen. Typically we are up and running with a PPC campaign within 1-2 weeks.

It depends on the digital marketing channels we are using as well as your monthly budget. The larger your budget, the faster we can accumulate data to make optimizations and improve results. Most clients can expect to see results from their PPC campaign within a matter of a couple of weeks to a couple of months. SEO campaigns typically take closer to six months to bear consistent fruit.

Absolutely not! We believe you should have the flexibility to make changes quickly. While we certainly hope to develop a long-term relationship with you, we work on a month-to-month basis. We are confident that once you see results, you won’t want to leave.

Yes, we would be happy to provide a free audit of your Google Ads account. And unlike most agencies, we will not recommend a switch unless we truly believe it is in your best interests. If your current agency is doing a good job managing your account, we will tell you. Contact Us for a free audit.